I've been an athlete my whole life. Now I help others build strength, discipline, and confidence through hybrid training.
I've been a dedicated athlete since I was a kid. My first love was basketball—something about the game just clicked for me. The movement, the competition, the grind of getting better every single day. That's where it all started.
Sports taught me discipline before I even knew what the word meant. It taught me that consistency matters more than talent. That showing up when you don't feel like it is what separates people who improve from people who plateau. I learned early that pushing my body wasn't just about winning games—it was about building the kind of person I wanted to become.
I was born and raised in New York. During my senior year of high school, I got a Gold's Gym membership. That was the shift. Basketball was still my thing, but the weight room gave me something different—a way to build my body on my own terms.
At that time, I wasn't training clients. I wasn't thinking about coaching anyone. It was just me, the iron, and the goal of becoming the strongest version of myself. No distractions. No audience. Just work. That's when I realized strength training wasn't just about building muscle—it was about building identity.
For a while, I experimented with the rap lane. I was writing, recording, performing—trying to figure out if that was my path. Around the same time, I got into training dogs for shows. It sounds random, but it wasn't. Both taught me about structure, discipline, and performance in completely different contexts.
That phase taught me more than I realized at the time. I learned how to create visuals, how to tell a story, how to build an audience from scratch. I spent hours figuring out lighting, angles, editing, and messaging. That's where my love for production, photography, and marketing really started. I didn't know it then, but all of that would come back later in a big way.
I relocated to Richmond, Virginia for work. New city, new gym, new energy. The training culture there was different—more serious, more focused. That environment pushed me to level up both physically and mentally. I started seeing progress I hadn't seen in years.
That progress gave me a new kind of confidence. Not the loud, show-off kind—the quiet kind that comes from knowing you're getting better every day. I started realizing there were more people like me out there: people working hard, training hard, but not necessarily chasing influencer status. Just real people putting in real work.
That's when I started micro-influencing and sharing my training process online. Not for fame or followers—but because I wanted to connect with people on the same wavelength. People who cared about strength, discipline, and showing up even when it's hard. I realized I could use everything I learned from the creative side—visuals, storytelling, editing—to document the grind in a way that felt honest.
These days, I focus on powerbuilding and hybrid training—combining strength, athleticism, and performance into one cohesive approach. I'm not just about lifting heavy or looking good. I'm about building functional, real-world strength that translates into everything you do.
I also combine training with cinematic photography and videography. Every lift, every set, every rep tells a story. I create visuals that showcase real numbers, real effort, and real work. No fake weights. No clickbait. Just the grind, documented the right way.
I coach athletes in-person and online.
I create cinematic training visuals and social content.
I collaborate with brands and gyms.
I build systems that help people train smarter.
I believe in showing the work, not just the highlight reel. I value strength, discipline, and precision. I want to help people build confidence through performance, not aesthetics. Real progress comes from real effort—and I'm here to document and guide that journey every step of the way.